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THE CHIPS
Kcal News Potato CoverageRusty's chips are truly the only all natural handmade potato chip you will ever have. We slice our fresh bakersfield potatoes by hand one at a time in a small vegetable slicer. Then we slow cook the unprocessed slices in expellor pressed safflower oil. After slow cooking the slices we remove them from this very fine and expensive oil and gently salt our chips with french mediterranean sun dried evaporated sea salt. Each bag is then hand filled and weighed one bag at a time. Then sealed all by hand. We don't even own a conveyor belt. What a chip! One bite and you will know what a Rusty chip is all about.

Rusty's chips are very low in fat, with no trans fats, and no saturated fat. They are also low in calories and low in salt; I don't feel that we have to make our chips salty to have them taste great.

Rusty's chips are all natural in that we do not process this slice before we cook it. We just slice and cook. Most of the other chip companies blanch and wash the slice before cooking to remove the starch and sugars from the slice before cooking to achieve a uniform white color. We just slice and cook. So our chips are subject to all that mother nature puts in her potatoes, that is why the color always varies. Dark chips in the winter when the sugar content is at it's peak and golden brown in the summer. The darkies have a nuttier flavor and the goldens have a buttery taste. Rusty's chips are truly an all natural product.

Take a moment to read the following reviews and articles:


September 2005 - Rosengarten Report
August 2005 - Real Simple
August 2005 - Newsweek Magazine
July 2005 - Chowhound's Special Reports
May 2005 - Statesman Journal
May 2005 - Coast Magazine
September 2003 - Rosengarten Report

Dear Chip Addicts,
I want to thank you all for your continued support of America's smallest chip company. the key to our success is definitely in the hand crafted nature of our chip. Just the economies of scale, we do not own a conveyer belt or a chip salting machine or packaging machine. Every part of our process is by hand. Natural... We fall under Ultra-Natural, because we do not process our chip slices before cooking. We just wash, slice, and cook. All the other chip companies out there wash, slices, washes, and then cooks. That extra wash, as far as I am concerned, takes all the flavor and naturalness out of the chip. It also creates some problems....and those I want to discuss.
DARK COLOR AND POTATO HAIRS
 During the winter months we are using storage potatoes, and like bananas the older the spuds get the more sugar. The high sugar equals dark color and sometimes a burned looking chips. That is why the extra washes are done by all the other companies. We like the darkies and I think they have a great nutty flavor. Cape Cod calls them their seasonal robust darkies....we just pack them.
 The other issue is the hairy potato. Some storage potatoes have short blondish curly roots growing out of the eyes. These fine roots will stay on and harden on some storage spuds and do not scrub off or burn off during the cooking process. And if not noticed during the sorting process, these will end up in your bag....please do not be alarmed. It is not my hair in your bag, it belongs to the spud and is truly a natural occurrence. We are doing our best to remove the potato hair chips before they get to you, but every year a chip or two ends up in the hands of one of my devoted customers, and I am sometimes lucky enough to get a letter or a call for an explanation.
 I could be like everyone else and process my chip and not have color issues or potato hairs, but I am not going to change. Natural is good! We will always do our best to bring to you the best hand crafted potato chip ever!

rusty






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